Clean Earth Incs New Ad campaign Reflects Faster Smarter Greener Solutions

FOR IMMEDIATE RELEASE               Contact: James F. Hull, VP Sales
                                                 215-734-1400, jhull@cleanearthinc.com 


Clean Earth, Inc.’s New Ad campaign Reflects “Faster, Smarter Greener Solutions” Company Expects to Provide Services For Projects from the Federal Stimulus Program

Hatboro, Pa, May 27th – Clean Earth, Inc, one of the nation's largest processors of contaminated soil, dredge sediments, and other non-hazardous and hazardous materials, has introduced a new image  and  ad campaign  that not only will enhance its name recognition but will also reflect a new unified approach to client solutions, according to Bill Massa, the company’s chief executive officer.

“Clean Earth is a company that has grown not only through its services, but also by acquisition,” said Massa. “These acquisitions were varied in geography, size and treatment technology. This has given us the opportunity to provide our clients not only with the best environmental solutions, but also with the most convenient and cost-effective solutions” he said.

Massa noted that Clean Earth has always been an environmental leader. The company recycles or beneficially reuses approximately 98% of the material it processes, he said.

“For the past two years, we have worked hard to unify the company and bring forth the message of what this means to our customers.  Thus came our new theme line:  ‘Faster, Smarter, Greener Solutions.’”

“It reflects how our customers can come to us and get a unified solution for transportation, treatment and processing of contaminated waste materials,” he said.

Additionally, Massa believes that Clean Earth is positioned to provide services for some of the projects coming from the new Federal Stimulus package, such as Superfund cleanups and infrastructure projects.
 
“This is a new era for Clean Earth. We are the market leader. We are committed to demonstrating to our clients that we have faster, smarter, greener solutions every day,” he said.

The ads will run for seven months in a number of trade publications. They will be supported by direct mail campaigns such as the offer of “Dirty deeds. Done Dirt Free.”  This direct mail campaign explains the company’s promotional offer of free testing on jobs greater than 2500 tons of soil.

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Clean Earth, Inc. is one of the nation’s largest processors of contaminated soil, dredge sediments and other non-hazardous and hazardous materials.  Clean Earth recycles or beneficially reuses approximately 98% of the material it processes. Based in Hatboro, Pa., it operates a network of full-service facilities in the eastern United States that handles more than three million tons of material annually.  Treatment facilities are located in South Kearny, NJ, Carteret, NJ, Jersey City, NJ, Hagerstown, MD, New Castle, DE, Morrisville, Pa and Philadelphia, PA.